Who were Shannon and weaver?

Shannon was an American mathematician and an electronic engineer. Weaver was an American scientist. In 1948, they collaborated to write an article called “A Mathematical Theory of Communication” in the Bell System Technical Journal.

What purpose does the Shannon-weaver model of communication?

The purpose of the Shannon-weaver model is to show effective communication between the sender and the receiver and the factors that may affect communication.

What are the seven variables that interplay?

The seven variables that interplay are sender, encoder, channel, receiver, decoder, noise and feedback.